Career Context
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WB14s are drawn to leadership positions that allow them to develop strategies to achieve greater efficiency and productivity. They prefer to be in management or supervisory roles, and want the ability to initiate and lead organizational change. WB14s enjoy the challenge of solving difficult problems, and enjoy understanding complex systems so that they can determine where improvement is possible. WB14s naturally see opportunities to improve systems, and want to lead teams to carry out their vision. They appreciate an environment where innovation is encouraged, and where traditions are not held sacred. WB14s want structure in their work. They prefer that their work and that of their colleagues be evaluated based on a set of clear guidelines. They appreciate an environment that is businesslike and fair, where performance is evaluated objectively and rewarded generously. WB14s are typically motivated and hardworking, and want to be recognized for their efforts with money, power, and prestige.
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TEAMMATE​
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WB14s are commanding team members who typically want to take charge. They are strategic thinkers with an intuitive sense of what needs to get done and how everyone can contribute. WB14s typically have a clear vision and often see how systems can be improved. They may not want to take much time explaining themselves to others, and although the clarity of their ideas is often convincing, they may have power struggles with teammates who question their ability or authority to lead the team. WB14s are objective thinkers who are willing to consider many options, and typically listen to their teammates’ ideas openly. They are good at synthesizing information and can often incorporate many ideas into a single plan of action. Although WB14s are open to ideas, they are also decisive, and may take it upon themselves to deem when a discussion has been concluded. Personal issues rarely command the WB14’s attention, and may be neglected in their drive to finalize a concept. WB14s want to create a definitive plan for change, and move decisively to action.
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THE BOSS
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In leadership positions, the WB14 excels at organizing and implementing long-term plans for change. They prefer to be in control and will take on as much responsibility and decision-making power as possible. WB14 leaders are democratic about ideas, and often willing to listen to new perspectives; however, when the time comes to make a decision, they are commanding and unwavering. WB14 leaders who have already made up their mind are singly focused on action, and leave little room for dissent. WB14s are focused on long range plans and vision, and lead their teams systematically towards their goal. They enjoy attacking tough problems, and want to organize people and resources strategically to achieve goals on time. They focus on results and can be blunt and critical; they may have difficulty with employees who want a more personal touch. WB14s do best leading no-nonsense, goal-oriented teams who share their desire to get to work.
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Genius Creative thinking and seeing possibilities. Analytical reasoning and objective decision-making. Organizational skills and ability to plan ahead. Enthusiasm and ability to energize others. Considerate and trusting peacemaker that values harmony and altruism.
BRAND Enthusiastic and goal-oriented team member who values cooperation, efficiency, logical thinking, and achieving results.
TEMPERAMENT Naturally inclined toward an altruistic or accommodating approach, supporting strong team cohesion and communication. Tendency to be trusting of others and their motives. Tendency to behave in a straightforward, compliant and modest way. Heightened capacity for getting along well with others, being helpful, and displaying emotional sensitivity and intelligence.
CAREER Conversations
WB14-b
Career Context
​
WB14s are drawn to leadership positions that allow them to develop strategies to achieve greater efficiency and productivity. They prefer to be in management or supervisory roles, and want the ability to initiate and lead organizational change. WB14s enjoy the challenge of solving difficult problems, and enjoy understanding complex systems so that they can determine where improvement is possible. WB14s naturally see opportunities to improve systems, and want to lead teams to carry out their vision. They appreciate an environment where innovation is encouraged, and where traditions are not held sacred. WB14s want structure in their work. They prefer that their work and that of their colleagues be evaluated based on a set of clear guidelines. They appreciate an environment that is businesslike and fair, where performance is evaluated objectively and rewarded generously. WB14s are typically motivated and hardworking, and want to be recognized for their efforts with money, power, and prestige.
​
TEAMMATE​
​
WB14s are commanding team members who typically want to take charge. They are strategic thinkers with an intuitive sense of what needs to get done and how everyone can contribute. WB14s typically have a clear vision and often see how systems can be improved. They may not want to take much time explaining themselves to others, and although the clarity of their ideas is often convincing, they may have power struggles with teammates who question their ability or authority to lead the team. WB14s are objective thinkers who are willing to consider many options, and typically listen to their teammates’ ideas openly. They are good at synthesizing information and can often incorporate many ideas into a single plan of action. Although WB14s are open to ideas, they are also decisive, and may take it upon themselves to deem when a discussion has been concluded. Personal issues rarely command the WB14’s attention, and may be neglected in their drive to finalize a concept. WB14s want to create a definitive plan for change, and move decisively to action.
​
THE BOSS
​
In leadership positions, the WB14 excels at organizing and implementing long-term plans for change. They prefer to be in control and will take on as much responsibility and decision-making power as possible. WB14 leaders are democratic about ideas, and often willing to listen to new perspectives; however, when the time comes to make a decision, they are commanding and unwavering. WB14 leaders who have already made up their mind are singly focused on action, and leave little room for dissent. WB14s are focused on long range plans and vision, and lead their teams systematically towards their goal. They enjoy attacking tough problems, and want to organize people and resources strategically to achieve goals on time. They focus on results and can be blunt and critical; they may have difficulty with employees who want a more personal touch. WB14s do best leading no-nonsense, goal-oriented teams who share their desire to get to work.
Genius Creative thinking and seeing possibilities. Analytical reasoning and objective decision-making. Organizational skills and ability to plan ahead. Enthusiasm and ability to energize others. Balanced and impartial catalyst that values cooperation and engagement.
BRAND Ambitious and decisive individual who combines collaboration and autonomy, focusing on accomplishing objectives while considering the perspectives and needs of others.
TEMPERAMENT Able to consistently balance altruism and accountability, and so likely to be highly respected in the workplace. Tendency to hold judgement on peers motives until revealed clearly by their actions. Tendency to balance compliance with confrontation, depending on the situation. Ability to get along well with others and to display emotional intelligence while remaining observant in group interactions with others.
Genius Creative thinking and seeing possibilities. Analytical reasoning and objective decision-making. Organizational skills and ability to plan ahead. Enthusiasm and ability to energize others. Relentless and perfectionist operator comfortable in confrontation and challenge.
BRAND Assertive and strategic leader who emphasizes innovation, challenges assumptions, and drives others towards success.
TEMPERAMENT Naturally inclined toward a direct, candid and blunt approach, excelling professionally due to a single-minded focus. Tendency toward probing and investigational behaviours. At times behaviours can be described as confrontational or combative. More likely to value hard accountability than altruistic behaviours.
Career Context
​
WB14s are drawn to leadership positions that allow them to develop strategies to achieve greater efficiency and productivity. They prefer to be in management or supervisory roles, and want the ability to initiate and lead organizational change. WB14s enjoy the challenge of solving difficult problems, and enjoy understanding complex systems so that they can determine where improvement is possible. WB14s naturally see opportunities to improve systems, and want to lead teams to carry out their vision. They appreciate an environment where innovation is encouraged, and where traditions are not held sacred. WB14s want structure in their work. They prefer that their work and that of their colleagues be evaluated based on a set of clear guidelines. They appreciate an environment that is businesslike and fair, where performance is evaluated objectively and rewarded generously. WB14s are typically motivated and hardworking, and want to be recognized for their efforts with money, power, and prestige.
​
TEAMMATE​
​
WB14s are commanding team members who typically want to take charge. They are strategic thinkers with an intuitive sense of what needs to get done and how everyone can contribute. WB14s typically have a clear vision and often see how systems can be improved. They may not want to take much time explaining themselves to others, and although the clarity of their ideas is often convincing, they may have power struggles with teammates who question their ability or authority to lead the team. WB14s are objective thinkers who are willing to consider many options, and typically listen to their teammates’ ideas openly. They are good at synthesizing information and can often incorporate many ideas into a single plan of action. Although WB14s are open to ideas, they are also decisive, and may take it upon themselves to deem when a discussion has been concluded. Personal issues rarely command the WB14’s attention, and may be neglected in their drive to finalize a concept. WB14s want to create a definitive plan for change, and move decisively to action.
​
THE BOSS
​
In leadership positions, the WB14 excels at organizing and implementing long-term plans for change. They prefer to be in control and will take on as much responsibility and decision-making power as possible. WB14 leaders are democratic about ideas, and often willing to listen to new perspectives; however, when the time comes to make a decision, they are commanding and unwavering. WB14 leaders who have already made up their mind are singly focused on action, and leave little room for dissent. WB14s are focused on long range plans and vision, and lead their teams systematically towards their goal. They enjoy attacking tough problems, and want to organize people and resources strategically to achieve goals on time. They focus on results and can be blunt and critical; they may have difficulty with employees who want a more personal touch. WB14s do best leading no-nonsense, goal-oriented teams who share their desire to get to work.
CAREER Conversations
WB14-c